Nicole Wagner: No financial relationships to disclose
Today’s websites should contain content specific to where site visitors may be on the buyer’s journey. Do you know if your digital brand is performing at the pace and effort needed to convert prospects and produce optimal results?
Learn how to use the digital media, your website and content development to build an online presence that attracts the right audience and converts them into quality leads.
This interactive and engaging session will address strategic planning of each community’s marketing initiatives. Attendees will learn how to create a strong web presence to attract visitors and develop content that helps them reach the right audience with the right message.
Marketing is essential in this highly competitive senior marketplace. Nicole’s session will give attendees the tools needed to assess their marketing programs and add an inbound marketing component so they can thrive.
Learning Objectives:
Generate more visitors to your website and convert them into qualified sales leads.
Discuss the different types of prospects and where they are at in the buyer’s journey.
Utilize digital media to strengthen your brand in the eyes of your prospects and stay on their decision-making list.